Liquid lipsticks are all the rage these days so when I saw some affordable options at Joe Fresh ($8CAD) I picked up a couple to try out. I’ll admit I’m not a huge fan of liquid lipsticks. I find many of them can be too drying once set on the lips but these Joe Fresh lipsticks claim to have a velvet finish rather than stark matte so I was hopeful. I picked up Kiss which is a subtle pink shade (which I thought would be really pretty for every day wear) and Grapefruit which is a bright, bold, coral-red pink .
To start I’ll say I love almost everything about these lipsticks. They apply like a dream. They are very creamy and the doe foot applicator comes to a bit of a point at the end which really helps to get a nice precise application. The colour payoff with these lipsticks is amazing. You can easily dab a bit of product on the lips for a light wash of colour or you can go for full pigmentation with just one swipe of the lipstick.
The packaging claims these liquid lipsticks will wear for 6 hours. Without eating or drinking these lipsticks would definitely live up to that claim. They do last quite a long time and even after eating, while the lipstick faded, there was still a decent stain of colour hanging in there. This product also feels really comfortable on the lips. It’s not drying at all which can be an issue with other long wearing liquid lipsticks. To show how well these wear, the photos below show me wearing Grapefruit right after application and again several hours later, still looking pretty good!
One thing I will mention is that since these lipsticks don’t dry down fully matte there can be quite a bit of transfer so I had to keep an eye on that, especially with the brighter Grapefruit shade. But other than that, there’s not one bad thing I can say about these lipsticks.
Now, here comes the bummer. While I’m so impressed with the formula, wear, and pigmentation of these liquid lipsticks I just don’t think the colours I picked suited me. As you can see from the photo above, Kiss was just all sorts of wrong on me. Grapefruit was a bit better but I just wasn’t feeling it. I think these shades are just too cool for my skin tone. Luckily, these shades looked amazing on my sister so my Joe Fresh Long Wear Liquid Lipsticks have found a new home with her.
Have you tried any of these liquid lipsticks? Or any Joe Fresh makeup? I was so impressed with these lipsticks that now I want to try more Joe Fresh makeup products.